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This article appeared in the San Francisco Chronicle, Sunday,
September 27, 2009
BY JON BONNE,
Chronicle Wine Writer
Dick Grace's
office, in a meticulously restored 1881 Victorian just north of
St. Helena, is a curious place to discuss the world's ills. On the
wall is a Diane Arbus photo of two women, both with Down syndrome,
beaming with wide smiles. Grace calls it his "daily meditation."
Grace is credited with creating California's first cult Cabernet
_ expensive, rare, virtually impossible to buy. In 1981, the $25
per bottle for the first Grace bottling, under the Caymus winery
label, was thought to be the highest in California. Now $225, that
wine helps rebuild Tibetan schools and Nepali medical clinics.
So Grace,
71, views the current climate - the recession has hit the wine industry
especially hard - as a teachable moment to focus on values that
matter. As he puts it: "We don't often make good self-corrections
when we're winning." It is not that he finds expensive wines to
be wrong. lt's that, in his view, they must come with a higher purpose
than fame - a notion he embraced after selling his Cabernet for
record prices in the 1980s, an effort he now calls "an extension
of my overblown ego."
A conversation with
Grace is punctuated by the prayer beads rattling on his wrist. Not
only is the former Smith Barney executive a follower of Buddhism
with direct access to the Dalai Lama, but the profits of his winery
- after expenses for what he calls "very comfortable lifestyle"
- along with contributions from his customers go to his foundation,
which distributes more than $250,000 a year to humanitarian projects
throughout the United States, Mexico and Asia.
Since 2001, Grace has joined the exiled Tibetan leader three times
to honor Unsung Heroes of Compassion - those who perform hands-on
aid work.
Rather than
focus his foundation on a single cause or dabble in grant proposals,
Grace seems to iind potential recipients of charity everywhere on
his constant travels, such as the policeman in China's Chengdu province,
severely burned rescuing a child in a school destroyed by last year's
earthquake.
Born in Hawaii, Grace
grew up in Piedmont, played football and served in the Marines.
ln 1976, he bought a run-down property off Highway 29. Following
suggestions to plant Cabernet vines densely for top quality, he
put more than 1,100 vines on his 1.1 acres, twice as many as was
then customary.
His first crop, in September
1978, so impressed Charlie Wagner, Caymus' owner, that it was made
as a special lot. Soon, wine critics noticed the Grace Family Vineyard
barrels in Caymus' cellar. When Grace bottled wine under his own
label in 1983, it soon commanded more than $100 a bottle.
Grace's history reads
like a roll of Napa royalty. His 2,500-square-foot chapel of a winery
was designed by architect Jon Lail. Notable winemakers Randy Dunn
and Heidi Peterson Barrett have helped coax dramatic wines from
Grace's parcel.
Grace had hit on a rare
formula: a tiny plot of exceptional fruit in a wondrous place to
grow grapes, made with scarcity in mind and a price to match. But
that lomiula has been so widely copied that the very concept of
scarcity has shifted. There were perhaps fewer than 10 vineyard-designated
wines in 1978, when Grace's grapes first went into barrel. Now there
are hundreds. "lt became a marketing tool, as opposed to wines
with a distinctive character," he asserts. So wine became Grace's
vehicle for change, after dealing with some personal issues.
ln 1986. after realizing
he had become depressed and was drinking heavily. he acknowledged
he was an alcoholic. He hasn't had a drink in more than 21 years.
Yet he still smells every wine opened in front of him and socializes
regularly with fellow winemakers.
"Dick loves being with
people." says his wife. Ann. "So it's still apart of his life."
Grace threw himself
into the charity wine circuit. trying to ensure his wine scored
high bids at auctions around the country in order to raise significant
funds for various charitable endeavors - a more benevolent version
he now acknowledges of his ego issues.
Then a l99l meeting
in Birmingham. Ala.. with a young cancer patient, Anthony Frazier.
provided what Grace now refers to as his "epiphany" Grace and Frazier
became friends. speaking on the phone once a week. Even now Grace
refers to the boy as his "guru." Frazier died in 1992, but Grace
had found his mission:
Take wine charity out
ofthe banquet hall and into the field. ln his view. it's crucial
for donors to actually meet those they help. So he skips Napa's
annual auction in favor of the Naples Winter Wine Festival in Florida,
where he buses some 150 bidders to visit the charities they're supporting.
Rather than be considered a philanthropist. Grace wanted to move
beyond money and support those who directly help by taking action.
"lt's an extended act
of random kindness," says his longtime friend Robin Lail, a fellow
vintner and Jon Lail's wife. Grace himself is less interested
in meditation than in constant action — a stance that Buddhist
teacher Jack Kornheld says "fits very well" into a traditional view
of the faith.
"He will basically tackle
Buddhist lamas and say,'You have this fabulous temple here
and no school. What's that about?" says actor Peter Coyote, himself
an ordained Buddhist practitioner. "l think Dick's practice is a
total immersion in compassion."
Through this prism.
Grace wants to "carefully and lovingly make a couple of points"
about the wine industry. He believes "the pendulum has swung too
tar" on the sort of cult wines he pioneered. Though $225 is ambitious
even for a wine with a three-decade track record. Grace now counts
at least 34 Napa wines priced higher in their initial
vintages.
"We have to get over
what l call the trophy mentality." he says. That could describe
some newer arrivals to Napa Valley whose interest might be, as Ann
Grace says, more about "an address." Yet, Grace still supports
those who are in keeping with the valley's history and traditions,
singling out Bart and Daphne Araujo, who have revived the historic
Eiselc vineyard.
"What happens when you're
7l?" he asks. "You can become an angry old curmudgeon and sit back
and criticize."
Or, he says. you can "offer your hand to the person below you and
pull them tip to where you are."
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Dick and Ann Grace in
front of the winery. |
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Dick Grace, holding cabernet grapes, is
credited
with creating California's
first cult wine.
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Dick shows photographs
of people aided by his foundation,
which gives more than $250,000 a year to humanitarian projects
throughout the United States, Mexico, and Asia. |
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